In this episode, long time friend of the show, Clark Gilbert joins us to discuss his book ‘Anomaly Seeking Research, 30 Years of Development in Resource Allocation Theory,’ co-authored with Clayton Christensen and others. Gilbert elaborates on key themes from the book, including Joe Bower’s groundbreaking 1970 resource allocation model, and how this framework has shaped decades of strategic management research. He provides valuable insights into the iterative and multi-level nature of resource allocation processes and how they influence organizational strategy. Real-world examples from various industries, including media and academia, are used to illustrate core concepts. The episode also explores the impact of customer dependency and non-consumption on resource allocation and strategy formation. Sponsored by Kyndryl, this episode offers a deep dive into how innovative strategies are developed and executed across different sectors.
00:00 Introduction and Sponsor Message
00:34 Purpose of the Book and Key Insights
01:59 Clark Gilbert’s Journey and Joe Bower’s Influence
03:21 Resource Allocation Theory in Practice
08:19 Anomalies and Theoretical Insights
09:46 Real-World Applications and Case Studies
18:33 Personal Reflections and Broader Implications
29:04 BYU Pathway and Dual Transformation
31:38 Gary Hamel’s Insight on Resource Allocation
32:10 Challenges in Media Transformation
32:38 Digital vs. Analog Dilemma
33:15 Resource Allocation in Practice
36:23 Sales Team Resistance to Digital
38:39 Disruptive vs. Sustaining Innovations
42:24 The Role of Resource Allocation in Strategy
54:42 Non-Consumption and New Markets
58:03 Empathy and Organizational Change
59:15 Conclusion and Acknowledgements
Previous Episode with Clark Gilbert: