Vanessa Ceia

Gathering Customer Discovery Data with Vanessa Ceia

Vanessa Ceia shares the critical shift needed for corporate explorers to succeedā€”moving from an inside-out to an outside-in mindset. Highlighting Corporate Explorer Field Book chapters, we discuss how customer discovery interviews can overcome inherent corporate biases.

George Glackin

George Glackin – Value Flows and Design Criteria Maps

This episode of the Corporate Explorer series focuses on developing compelling value propositions through the use of ‘value flows’ and ‘design criteria maps’, as explained by guest George Glackin.

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