Hire For Neurosignature, Train for Skill: The Brain is Like a Waterbed. Audio version of our popular article.
While scams and fraud have been around as long as human society, what happens when a scammer is no longer a person but an AI? As in Esperanza’s case, trust is often the scammer’s most potent weapon. This elderly woman, driven by her religious obsession, gave her life savings to someone she believed was divine. With its capacity to learn and adapt, AI could potentially exploit that trust on a much larger scale.
Join Mark Solms and I for Part 2 of The Hidden Spring: A Journey to the Source of Consciousness
AI has a Problem of Privilege.This week’s Thursday Thought draws an unlikely parallel between Woodstock ’99 and the burgeoning issue of AI’s privilege problem, warning of an oncoming “Tr-AI-wreck.
I was MC for the tech stage at the Fifteen Seconds Festival in Graz, Austria. My friend Greg Satell joined me on stage and wrapped his change framework around the compelling question: “How Can We Save The World From AI.”
I was MC for the tech stage at the Fifteen seconds Festival in Graz, Austria. I had the pleasure of meeting the brilliant Phaedra Boinodiris. She is the author of the book “AI for the Rest of Us”, and is a co-founder of the Future World Alliance, a non-profit dedicated to curating K-12 education in AI ethics.
Hire For Neurosignature Train For Skill. In a changing workplace, rather than hiring solely based on skill, we might consider a candidate’s neurosignature. Each neurosignature brings unique strengths to the table. Hiring for neurosignature and training for skill might lead to higher workplace happiness, higher revenue and lower employee turnover.
Helen Edwards joins us for part 2 of a 2-part episode on her book, “From Marginal to Mainstream Why Tomorrow’s brand growth will come from the Fringes – and How to get there first.”
Incremental innovation remains a critical component for organisations. However, when an organisation only rewards incremental endeavours (recognition, remuneration and promotion), why would anybody want to risk their career with transformational effort? Give the customer a 12-blade razor, a chai-latte-flavoured soda or a 6G Origami phone. By all means, be a fast-moving caterpillar-cake copycat, but invest some of the profits from the incremental present into the transformational future. Don’t use the future to fuel your present.
Helen Edwards book, “Marginal to Mainstream” shows why businesses, marketers and entrepreneurs need to break free from their ‘mainstream inhibition’ and turn their attention to the margins – to confront, evaluate and embrace the ‘strangeness’ of behaviours, ideas and ways of life at the fringes.