In Part 2, Kevin Evers explores the Taylor Swift strategy behind her reinventions, branding, and business power. A must-listen for leaders and creatives.
In this episode, Aidan McCullen welcomes Kevin Evers, editor at Harvard Business Review Press and author of There’s Nothing Like This: The Strategic Genius of Taylor Swift. Together, they explore how Taylor Swift built not just a music career—but a global business empire.
From fearless reinvention and blue ocean strategy to her mastery of fan engagement and brand evolution, Taylor Swift’s rise is a masterclass in innovation, leadership, and vision. Learn how her career mirrors the strategic moves of top businesses, and what leaders, entrepreneurs, and creators can take away from her story.
Tune in for:
The psychology and strategy behind Swift’s career decisions
How she shaped fan culture and digital engagement
Lessons in brand authenticity, creative growth, and leadership
What businesses can learn from Swift’s reinvention and market disruption
Whether you’re a Swiftie, strategist, or business leader, this episode offers sharp insights into how to turn art into lasting impact.
Find Kevin: https://www.nothinglikethisbook.com
In this episode of The Innovation Show, Joel Schwartzberg, author of Get to the Point, shares how to stop rambling and start resonating. Learn practical tools to sharpen your message, speak with clarity, and lead with confidence.
Gary Klein, renowned cognitive psychologist and author of Seeing What Others Don’t, joins Aidan McCullen to discuss how individuals and organizations can spot insights, avoid flawed mental models, and foster smarter decision-making. A masterclass in innovation and leadership.
Classic Enhanced Audio Episode: Scott Galloway on Algorithms, Tech Giants, and the Retail Apocalypse
Scott Galloway, NYU Stern Professor and bestselling author of The Four, discusses the future of media and retail. In this classic episode, Galloway unpacks platform dominance, the retail apocalypse, voice technology, and how big tech is rewriting the rules of advertising, subscriptions, and data intelligence.
In this explosive episode from Harvard Business School, Paul Nunes—co-author of Big Bang Disruption—explains why traditional S-curves are collapsing and how businesses can thrive in a world of hyper-speed innovation. Learn how to manage multiple S-curves, avoid catastrophic success, and orchestrate innovation in a networked economy.
In this live episode of The Innovation Show, Harvard Business School’s Teresa Amabile joins Aidan McCullen to explore the emotional, psychological, and structural dimensions of retirement. Drawing on rich research, they unpack the four key tasks for navigating retirement, the role of purpose, and how organizations can better support this critical life transition.
Scott D. Anthony joins The Innovation Show to explore his latest book Epic Disruptions, tracing 11 game-changing innovations that transformed society—from the printing press to the iPhone. Discover the hidden patterns of disruption, why history keeps repeating itself, and how to prepare your organization for the next wave.
How do you innovate inside a large organisation without getting shut down? In this episode of The Innovation Show, Chuck House shares the 7 rules of intrapreneurship and hard-won lessons from driving innovation at Hewlett-Packard.
Chuck House, Permission Denied, Intrapreneurship, Innovation Show, Aidan McCullen, Thinkers50, HP innovation, Corporate innovation, Innovation resistance, Logic analyzer history, Paradigm shift, Reinvention