The Paradox of Convenience – Necessary Friction

Friction s an often-overlooked aspect of innovation and new product development. The following stories illustrate the importance of empathy, jobs-to-be-done research and understanding the balance of friction and progress. 

The-GAME-of-Innovation by David Cutler

David Cutler – The GAME of Innovation

David Cutler’s “The GAME of Innovation” book, shares a flexible methodology for designing powerhouse innovation GAMEs (Guidelines, Arena, Materials, Experience), Aligning teams with five problem-solving “lenses.

Corporate-Controlled Burn: “Right Way Fire” 

The Aboriginal tradition of “Right Way Fire” involves the controlled use of fire to maintain and restore ecosystems. Strategic small-scale slow burns in targeted areas during the early dry season minimise the risks of uncontrollable wildfires in the dry season. This practice is deeply rooted in the understanding that mindfully clearing away the old and stagnant creates space for new growth and vitality. This collective ancestral wisdom, long ignored, is now changing practices across several countries with similar savannah grasslands.)

Charles Conn Aidan McCullen

Charles Conn – The Imperfectionists

Charles Conn’s concept is modelled after innovative companies such as Patagonia which are not afraid to step out into risk using small moves that build capabilities, assets and understanding. The imperfectionist strategy creates opportunities unavailable to those with conventional strategic thinking based on old structural models.

Image of Mr Potato Head falling apart

The Potato Principle And The Differentiation Dividend

Diversity of species, genetics, age, thinking and specialism (skillsets) is fundamental to the health of an ecosystem. As we will explore in this Thursday’s Thought, homogeneity risks ecosystems. Despite mother nature’s wisdom, we often think we know better. A drive for profits and short-termism frequently trump what is best for the long term.

Dual Transformation: Subversive Serrapeptase; Catalysing Collagen

“Without changing the structure of your organisation, I would argue that [innovation] will not work.” – John Chambers (former CEO Cisco)
Many of us feel the bodily repercussions of middle age with joint pain, scar tissue and stiff muscles. While we mostly forget what led to these issues, our bodies keep the score. About two years ago, I embarked on a journey of physical reinvention. It strikes me how much this experience mirrors the formidable task of organisational transformation. To elaborate, I use the analogy of two supplements: serrapeptase to break down existing structures and collagen to rebuild them anew.

Image of Marty Cagan author of Empowered_

Marty Cagan – Empowered: Ordinary People, Extraordinary Products

Marty Cagan.has long worked to reveal the best practices of the most consistently innovative companies in the world. A natural companion to his bestselling book INSPIRED, EMPOWERED tackles head-on the reason why most companies fail to leverage the potential of their people to innovate truly: product leadership. 

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